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An introduction to Strategy Execution

If you have followed our Digital Transformation journey, it’s now time to talk about Strategy Execution.

So, what does Strategy mean?

It comes from ancient Greek στρατηγία and refers to the science of commanding all the armed forces of a state: manoeuvring the troops into position before the enemy is actually engaged.
In business, Strategy refers to a general plan of action for achieving broad, long-term goals and objectives formulated at different levels: corporate, business units, functions, down to the cost centers.
In other words, Strategy relates to how a given end is to be attained.

What about Strategy Execution then? Execution, from the latin ex-secutus, is the act of carrying into effect.

Strategy Execution is therefore the act of carrying into effect the general plan of action defined to reach long-term goals.

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